Discover RSS and XML Marketing

Most of you have seen buttons on websites labeled RSS or XML. In case you are wondering what they are, it means Really Simple Syndication.

Really simple because when you subscribe to a site that has this feature installed, you keep up-to-date with new information without having to check the site every day.

Subscribe to our RSS on the left of the page near the bottom of the buttons.

This is really good news because you can use it to get news feeds from major news networks, news on new movies, even your favorite musician's tour dates or CD releases.

This new twist to the Internet is quite valuable to you as a Internet marketer too. Imagine replacing email marketing with XML style marketing.

Since people subscribe, it means they want your updates, similar to opt-in newsletters. But... with newsletters you have to write them in addition to your site content. With RSS, when you update your content, all subscribers are notified by their newsreaders.

Newsreaders are special software that read RSS feeds. To get started, download a free reader.

If you use a Windows PC, go to http://www.rssreader.com/ 

For Mac users, see http://ranchero.com/netnewswire/

Once you're set up, here's all you or your customers have to do... 

Right-click (control-click for Mac users) on any RSS button on a site, blog or news source that interests you. Select Copy Shortcut ("Copy Link to Clipboard" for Mac, "Copy Link Location" for Firefox browsers), and paste that URL into your RSS Reader. And that's it you are subscribed.

Once you get started, your favorite parts of the Web come to you. No need to go out and check for updates all the time. If you don't want to download software, subscribe to your favorite feeds through My Yahoo or My MSN.

So how does RSS make you money?

More traffic means more money. By placing RSS on your website or your blog, anyone can subscribe automatically and know when a new product or service is available.

In addition to search engine traffic, there are RSS feed directories and Blog directories that are search engines too. 

This is a whole new breed of Internet shoppers not to be ignored. To take advantage of the traffic you have to make your RSS feed available to website visitors and submit your feed information to these directories.

Here's how you get RSS for your site.

The easiest way to learn more about this technology and see it in use is to go to http://rss.sitesell.com/ where you find all you need to know about RSS, including solid marketing ideas.

Go to http://blogs.law.harvard.edu/tech/rss for more RSS and Blog information. There are several file types for RSS and here you learn which is best and why.

There's no need to become a techie, no need to know all of the ins and outs of RSS and XML. There is huge need for you to know enough about this newest technology to use it. 

Once you do, it becomes easy to see how you make money online with RSS. In the same way newsletters and opt-in email are used for successful marketing, RSS is way easier, faster, and a much less intrusive way to communicate with potential or existing clients and customers.

It's very critical to provide exactly what people seek to make money online. Can there be a better way to do that than to allow people to actually subscribe to their wants and wishes?

Start using RSS and XML technologies to make money online now before it too becomes the jungle email marketing is.

Take a Look at the SBI RSS News Feed